-
Other Links
Oct
26
importance of corporate branding
October 26, 2007 | Leave a Comment
Next month, we’ll be having our online corporate branding workshop. In today’s crowded business market, companies – whether big or small – are competing more than ever to deliver their message. As companies launch all kinds of advertising and marketing campaigns to lure consumers, it becomes more difficult for one message to stand out. Additionally, [...]
Sep
15
does your website has a brand?
September 15, 2007 | Leave a Comment
While reading Al Ries’ book on branding and the internet, I start to ponder about what web marketing and branding really mean. From my findings, web marketing and branding means promoting your website – it essentially means getting Internet traffic and taking the online community to the portal of your website. It would also include [...]
Aug
16
branding blog
August 16, 2007 | Leave a Comment
Have you taken your brand strength test? Few days ago, I came to know about Brand Identity Guru and did a quick test of our company’s brand strength. I hope you know by now the important of brand building even if you are running a home business or small online store. Whatever business you are [...]
Aug
15
take the brand strength test
August 15, 2007 | Leave a Comment
The mistake that many small businesses, including those who work from home, has made is to neglect the importance of building a brand. A good and strong brand helps to position your company and its products and bring it to a new level.